Monday, April 16, 2012

Social Media is a 2-Way Street


I always have been a huge social media advocate. I think social media is great, obviously for keeping in touch with family and friends, but it’s also great for propelling your business to the next level.  There are many ways you can use social media to your advantage. Today, I want to share one main tip for utilizing these amazing platforms to their full extent.

Be Interactive.  There are so many businesses today that have social media platforms but they still say they aren’t gaining any traffic or leads from them… that means you’re not doing something right. Mostly, these businesses aren’t being interactive.  If your business has a Twitter account, use it. Don’t just Tweet from your account though, interact with others on Twitter using the “@” symbol*, thank people for following and mentioning you.  Most of all, answer questions or concerns people ask you! I cannot say it enough. The most frustrating thing for any customer is to ask a business a question via social media and then have them ignore you.  You’re there so current and potential customers can interact with you. Interact!

Social media is a 2-way street—the only way you’re going to be successful is if you use it as such. 

*if you have any questions about the "lingo" I used in the blog, please feel free to message me here or email me at chateausocialmedia@gmail.com!

Social Media is a Two-Way Street. Use it to its full potential. 

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